It’s no coincidence that the growth of the plant-based industry and the rise of the…
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10 Health Food Influencers to Inspire You This New Year
December 14, 2023
The Everything Guide to Working with TikTok Influencers
Want to get your message in front of your (younger) audience? Then collaborate with TikTok…
How to Get Buy-In from Your CMO to Run a Q4 Influencer Marketing Campaign
Need to get buy-in from the higher-ups in your company? That’s a situation most marketing…
The Macro Guide to Working with Micro Influencers
Micro-influencers make the Instaworld go ‘round. They are the army of social media users who…
The Everything Guide to Partnering with Nano-Influencers
Gaining an influence over buyers is what every brand aspires to do. But let’s face…
Tips for Choosing the Right Influencer Marketing Agency
Selling a product is tough, especially when you’re the new kid on the block. You…
Before Your Repost… Rules for Repurposing Influencer-Generated Content
A common outcome brands want to see from their influencer marketing campaigns is a growing…
How Personal Care Brands Are Leveraging Influencers to Break Through the Noise
Influencers Are Reaching Men and Kids Online… Now If Personal Care Brands Could Just Leverage…
Intimate Apparel Industry: Marketing Lingerie, Shapewear, and Sleepwear
The intimate apparel industry has gone from being considered a necessity that people referred to…
Is there still any value left in Earned Media Value?
Why Earned Media Value Still Matters So Much for Social Media Marketing (despite marketing traditionalists…